Google Tag Manager (GTM) is a free tool that allows you to manage and deploy marketing tags (such as tracking pixels, site analytics, and ecommerce tracking) on your website without having to edit your code. GTM makes it easy to add or update tags on your site, without having to go through the hassle of editing code each time.
Can You Add Google Tag Manager to Squarespace?
The short answer is yes, you can add Google Tag Manager to Squarespace. However, it’s important to note that Squarespace does not officially support GTM. This means that while you can add GTM to your Squarespace site, you may not be able to take advantage of all the features that GTM has to offer.
Here are instructions on how to add GTM to Squarespace:
1. Create a new account or sign in to an existing account at tagmanager.google.com. 2. Click “Create Container.” 3. Choose “Web.” 4. Enter your container name and choose the mode (either “Standard” or “Debug”). 5. Click “Create.”
6. Copy the code provided in the container snippet section. 7. In a new tab, open your Squarespace account and navigate to the page you want to add the code to (for example, your home page). 8. In the dashboard, click “Settings.” Then, click “Advanced” and scroll down to the “Code Injection” section. 9. Paste the code you copied from GTM into the header code injection text box and click “Save. ”
While adding Google Tag Manager to Squarespace is relatively simple, there are a few things to keep in mind before you get started.
Things To Keep in Mind
1. As mentioned earlier, Squarespace does not officially support Google Tag Manager. This means that if you run into any issues while using GTM on your Squarespace site, you may not be able to get help from Squarespace customer support.
2. While adding GTM to Squarespace is fairly straightforward, it’s important to make sure that you copy and paste the code in the correct spot. If you accidentally paste the code in the wrong spot, it could break your site or cause other problems.
3. Before you add any tags (such as tracking pixels or ecommerce tracking), make sure that they will work with Squarespace. Some tags may not work properly on Squarespace sites, so it’s always best to test them out first.
4. If you’re not comfortable adding code to your site, or if you’re not sure how to troubleshoot issues that may arise, it’s best to hire a developer who can help you with adding GTM and managing your tags.