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Does Shopify Calculate LTV?

Last updated on October 2, 2022 @ 3:22 am

Shopify is a platform for businesses of all sizes to create an online store. It offers users customizable templates, an easy-to-use drag-and-drop interface, and a wide range of features. Shopify also has a built-in payment gateway and can be integrated with over 100 external payment and shipping providers.

Shopify has a number of features that make it an attractive platform for businesses, including its ease of use, wide range of features, and built-in payment gateway. One feature that is particularly useful for businesses is its ability to calculate Lifetime Value (LTV). LTV is a metric that measures the value of a customer over the lifetime of their relationship with a business.

This metric is important because it allows businesses to assess the profitability of their customer base and make decisions about where to allocate resources.

PRO TIP: Shopify does not calculate LTV automatically. You will need to use a third-party tool to calculate LTV for your Shopify store.

Shopify’s LTV calculator is located in the “Reports” section of the Shopify dashboard. To use the calculator, businesses simply enter in the average order value, the average number of orders per customer, and the customer attrition rate. The calculator will then provide an estimate of the lifetime value of a customer.

The LTV metric is important for businesses because it allows them to assess the profitability of their customers.Shopify’s LTV calculator is a valuable tool for businesses because it provides an estimate of customer lifetime value. This metric is important because it allows businesses to make decisions about where to allocate resources.

Does Shopify Calculate LTV?

Yes, Shopify does calculate Lifetime Value (LTV). This metric is important because it allows businesses to assess the profitability of their customer base and make decisions about where to allocate resources.

Shopify’s LTV calculator is located in the “Reports” section of the Shopify dashboard.

Kathy McFarland

Kathy McFarland

Devops woman in trade, tech explorer and problem navigator.