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How Do I Add Google Tag Manager to Shopify Checkout?

Last updated on October 1, 2022 @ 8:16 pm

Adding Google Tag Manager to your Shopify Checkout can be done in a few simple steps and can be a valuable way to track customer behavior on your site. By adding GTM to your checkout, you can more easily track conversions, site analytics, and even remarketing campaigns.

Here are the steps to follow to add GTM to your Shopify Checkout:

PRO TIP: If you are not comfortable working with code, we recommend finding a Shopify expert to help you with this. Adding Google Tag Manager to your checkout can be tricky, and if done incorrectly, can cause problems with your checkout process.

1. Go to Online Store > Preferences. 2. Scroll down to the Checkout section and look for the Additional scripts text box.

3. Paste your Google Tag Manager code snippet into the text box and click Save. 4. That’s it! You’ve now successfully added GTM to your Shopify Checkout.

Conclusion:

Adding Google Tag Manager to your Shopify Checkout is a quick and easy way to get started with tracking customer behavior on your site. By following the steps above, you can easily add GTM to your checkout and begin tracking conversions, site analytics, and remarketing campaigns.

Dale Leydon

Dale Leydon

Sysadmin turned Javascript developer. Owner of 20+ apps graveyard, and a couple of successful ones.