Have you ever wondered how those products on Google Shopping get there? Or, more importantly, how you can get YOUR products on Google Shopping? If you have an online store built on Shopify, this guide is for you!
Google Shopping is a great way to increase your visibility and reach new customers. And the best part is, it’s not that difficult to get started. Here’s what you need to do:
1. Create a Google Merchant Center account
The first step is to create a Google Merchant Center account. This is where you’ll upload your product information. Merchant Center accounts are free, and you can sign up here.
2. Connect your Merchant Center account to your Shopify store
Once you have a Merchant Center account, you need to connect it to your Shopify store. You can do this by going to the “Integrations” section of your Shopify admin and selecting “Google Merchant Center.” Then, just follow the instructions on screen!
3. Add your products to Google Shopping
Now that your accounts are connected, it’s time to start adding products. In your Merchant Center account, go to the “Products” tab and click “Add product.”
First of all, Shopify’s product data is not always accurate, which means that your products could end up being listed incorrectly on Google Shopping. This could lead to potential customers being unable to find your products, or worse, finding the wrong product entirely.
Secondly, Shopify’s pricing information is also often inaccurate, which means that you could end up overcharging or undercharging for your products on Google Shopping. This could lead to customers being unhappy with their purchase, or even worse, leaving negative reviews about your products online.
Finally, Shopify’s customer service is not always the best, which means that if you do encounter any problems with your listing on Google Shopping, it may be difficult to get help from Shopify. In short, using Shopify to list your products on Google Shopping may not be worth the hassle.
From there, you’ll be able to fill out all of the necessary information about your product, including the name, price, description, and image. Be sure to include as much information as possible so that potential customers will be able to find what they’re looking for!
4. Set up your product feed
A product feed is a file that contains all of the information about your products (think of it like a database). You’ll need to create a product feed in order to submit your products to Google Shopping. Don’t worry – Shopify makes this easy!
Just go to the “Sales Channels” section of your Shopify admin and select “Google Shopping.” Then, click “Get started” and follow the instructions on screen. Once you’ve created your product feed, you can upload it directly into your Merchant Center account.
5. Submit your products for review
After you’ve added all of your products and created your product feed, it’s time to submit them for review! In your Merchant Center account, go to the “Products” tab and click “Submit for review.”
Then, just follow the instructions on screen. Once your products have been reviewed and approved by Google, they’ll start appearing in Google Shopping searches!
Adding your products to Google Shopping is a great way increase visibility for potential customers who are searching for what you offer! Follow the steps above create a merchant center account , connect it withShopify , add products , create a product feed , submit for review , in order see them appear in searches .