As an ecommerce business, your website’s product pages are key to convincing potential customers to buy from you. Good product pages include plenty of high-quality product photos, well-written descriptions, and user reviews.
User reviews are particularly important because they provide social proof that other people have bought and been happy with your products. potential customers are more likely to buy from you if they can see that other people have had positive experiences with your business.
Shopify makes it easy to add user reviews to your product pages. In this article, we’ll show you how to manually add reviews on Shopify.
Step 1: Choose a review app
The first step is to choose a review app from the Shopify App Store. There are many different review apps available, so take some time to browse the options and find one that meets your needs. Once you’ve found an app that you like, click “Add app” and install it on your Shopify store.
Step 2: Configure the app settings
After you’ve installed the app, it’s time to configure the settings. Each review app has different settings, so take a moment to familiarize yourself with the options and choose the ones that are right for your store. For example, you may want to choose how many stars customers must give in order for their review to be published, or whether you want to moderate all reviews before they’re published.
Step 3: Add the review widget to your product pages
Once you’ve configured the settings for your review app, it’s time to add the review widget to your product pages. This is usually done by adding a snippet of code to your theme’s code file (usually called product.liquid). If you’re not comfortable editing code files, most review apps also offer an option to add the widget using a drag-and-drop interface.
Step 4: Encourage customers to leave reviews
The final step is to encourage customers to leave reviews after they’ve purchased a product from you. You can do this by sending them follow-up emails after their purchase or by displaying a popup on your website asking them to leave a review. Most review apps will provide you with some code that you can add to your site in order to display these types of messages.
Adding customer reviews is a great way increase confidence for potential buyers on your Shopify site – follow these four steps and watch those sales start rolling in!
