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What Is a Brand Kit on Canva?

Last updated on September 28, 2022 @ 12:00 am

A brand kit is a collection of graphical elements that a company or organization uses to maintain a consistent visual identity across all their communications. The kit usually includes a logo, color palette, typography, and other design elements.

As the world increasingly moves online, more and more companies are creating brand kits for their digital presence. Canva is one of the most popular online design platforms, and they offer users the ability to create custom brand kits.

Creating a brand kit on Canva is simple and user-friendly. First, you create a new project and select “Brand Kit” from the list of templates.

PRO TIP: Canva’s brand kit feature allows users to upload their own logos and color schemes to create a consistent look for their brand across all of their Canva designs. However, if not used correctly, this feature can result in some inconsistency in your brand’s overall appearance. Make sure to proofread all designs created with your brand kit applied to ensure that your colors and logo are being used consistently.

Then, you upload your logo and chosen color palette. From there, you can begin creating designs that reflect your brand’s identity.

Canva offers a wide range of templates for you to choose from, or you can start from scratch and create your own design. If you’re not sure where to start, they also have a library of tutorials and articles to help you get the most out of their platform.

Overall, using Canva to create a brand kit is an easy and effective way to maintain a consistent visual identity for your business or organization.

Kathy McFarland

Kathy McFarland

Devops woman in trade, tech explorer and problem navigator.