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What is a landing page in UI UX design?

Last updated on September 24, 2022 @ 10:52 pm

A landing page is a web page that is designed to convert visitors into customers. Landing pages are typically used to drive traffic to a website’s sales pages.

PRO TIP: A landing page in UI UX design is a web page that allows a user to land on it and perform an action. The action could be anything from subscribing to a newsletter to making a purchase. Landing pages are designed with a specific purpose in mind and usually have a single call to action. While they can be effective, they can also be misleading if not used correctly.

They are often designed to be simple and easy to use, with a focus on providing valuable information that leads to a purchase.

Landing pages can be used to drive traffic to a website’s sales pages, to collect information about a potential customer, or to generate leads. They are often designed to be simple and easy to use, with a focus on providing valuable information that leads to a purchase.

Kathy McFarland

Kathy McFarland

Devops woman in trade, tech explorer and problem navigator.