As a small business owner, you know that creating content is essential to driving traffic to your website and, ultimately, generating leads and sales. But coming up with new ideas for blog posts, social media updates, and email newsletters can be a challenge—especially if you’re not a natural-born writer.
That’s where Canva’s free Content Planner comes in. This template is designed to help you plan and organize your content ideas so you can quickly and easily turn them into blog posts, social media updates, or email newsletters. And the best part? It’s totally free to use!
To get started, simply head over to Canva and create a new design. Then, search for “Content Planner.” You should see a template that looks something like this:
Instructions:
1. To start using the template, click on the “Use this template” button in the upper-right corner. 2. You’ll be taken to a new page where you can begin customizing the template to fit your needs. 3.
To add your own content ideas, simply click on the “+ Add Idea” button and a new text box will appear. 4. Type in your idea and hit “enter” on your keyboard to add it to the list. 5. Repeat this step until you have a list of all the content ideas you want to write about. 6. Once you have your list of ideas, you can start organizing them into categories by clicking on the “Add Category” button. 7. Type in the name of your category and hit “enter” to add it to the list. 8. To add an idea to a specific category, simply click and drag it into that category box. 9. When you’re finished categorizing your ideas, you can start writing out your content plan by clicking on the “Write Plan” button in the upper-right corner.
1. Make sure you set aside some time each week to add new content to your planner. Otherwise it can quickly become outdated.
2. Be mindful of the different types of content you include in your planner. Too much of one kind (e.g. text-heavy posts) can be overwhelming for your audience.
3. Use Canva’s handy scheduling feature to help you space out your content and make sure everything is posted on time.
4. Keep an eye on your analytics to see what kinds of content are performing well and adjust your planner accordingly.
5. Don’t forget to have fun with your content! The best planners are those that reflect your brand’s personality and voice.
The Content Planner on Canva is an excellent tool for small business owners who want to generate more leads and sales by creating quality content but may lack inspiration or writing skills. The template is easy to use and helps users organize their content ideas into categories so they can quickly develop a plan of action.
