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Why Did Melanie Perkins Start Canva?

Last updated on September 28, 2022 @ 12:13 am

In 2012, two years after starting her first company, Melanie Perkins was looking for a new challenge. She was approached by a group of investors who asked her to start a new business with them.

The idea they pitched to her was an online design platform that would be simple and easy to use. Perkins liked the idea and decided to start Canva with the group of investors.

PRO TIP: This article may be out of date.

Canva was founded in 2012, so any information in this article about why Melanie Perkins started Canva may no longer be accurate.

Canva is an online design platform that is simple and easy to use. It provides users with templates for various design projects, such as creating business cards or invitations.

Users can also upload their own images and designs to use on their projects. Canva is free to use, but users can pay to upgrade to a Pro account for more features.

Perkins started Canva because she saw a need for an easy-to-use online design platform. She wanted to make design accessible to everyone, regardless of their skill level. Canva has been a success thanks to its simplicity and wide range of features.

Madison Geldart

Madison Geldart

Cloud infrastructure engineer and tech mess solver.