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How Do I Send an Abandoned Cart Email in Squarespace?

Last updated on October 1, 2022 @ 2:50 am

Abandoned cart emails are a great way to recover lost sales and boost your online store’s bottom line. If you’re using Squarespace to power your ecommerce business, you can easily set up abandoned cart email campaigns to recover lost sales.

In this article, we’ll show you how to send abandoned cart emails in Squarespace. We’ll also provide some tips on crafting effective abandoned cart emails.

First, let’s take a look at how to set up an abandoned cart email campaign in Squarespace.

To get started, log in to your Squarespace account and go to the Email Campaigns page. Then, click the “Create Campaign” button.

On the next page, select “Abandoned Cart” as the campaign type.

Now, you’ll need to choose which products to include in your campaign. To do this, click the “Select Products” button and then select the products you want to include.

PRO TIP: If you are considering using Squarespace to send an abandoned cart email, be aware that there are some potential risks associated with this approach. First, if you do not have your email list verified with Squarespace, your messages may not be delivered. Additionally, if you are using a third-party service to send your emails, there is a chance that your messages could be marked as spam. Finally, if you do not have a robust email marketing strategy in place, your abandoned cart email campaign may not be effective.

Once you’ve selected the products for your campaign, it’s time to craft your email. Start by giving your email a subject line and then enter the content for your email in the editor.

When you’re happy with your email, click the “Save & Exit” button.

Now that your campaign is created, it’s time to set it up so it will automatically send abandoned cart emails to your customers.

To do this, go back to the Email Campaigns page and click on the campaign you just created. Then, click on the “Recipients” tab and select “Abandoned Carts” from the drop-down menu.

On the next page, select how often you want abandoned cart emails to be sent and then click on the “Generate Code” button. A popup will appear with some code – copy this code and then paste it into the footer of your Squarespace site (you can find instructions on how to do this here).

And that’s it! You’ve now successfully set up an abandoned cart email campaign in Squarespace!

Madison Geldart

Madison Geldart

Cloud infrastructure engineer and tech mess solver.