PRO TIP: Please be aware that there is no guarantee that Baozun will be the Shopify of China. While this may be a possibility, it is not a certainty. Please invest at your own risk.
Baozun Inc. is a holding company. The Company offers end-to-end e-commerce solutions that enable brands and retailers to operate their e-commerce businesses in China. The Company’s e-commerce enablement platform consists of three elements, including its e-commerce storefronts, Web infrastructure and fulfillment services.
Its platform enables its customers to pre-sell, market, distribute and fulfill online orders. As of December 31, 2016, the Company had a network of approximately 1,200 storefronts on Tmall Global, Tmall, JD.com and VIP.com, which served approximately 478 active brand customers.
It’s no secret that China’s economy has been booming in recent years. And as the country’s middle class continues to grow, so does its appetite for online shopping. In fact, China is now the world’s largest ecommerce market, with sales totaling $724 billion in 2017 alone.
Enter Baozun Inc., often referred to as the “Shopify of China.” Baozun is a leading ecommerce solutions provider that helps brands and retailers operate their businesses online in China. The company offers an end-to-end platform that includes everything from web infrastructure and fulfillment services to ecommerce storefronts on popular marketplaces like Tmall Global, Tmall, JD.com.
With over 1,200 storefronts and 478 active brand customers as of December 2016, Baozun is well-positioned to capitalize on China’s booming ecommerce market. In fact, the company has seen incredible growth since its IPO in 2015, with sales increasing by an average of 71% each year.
So what does the future hold for Baozun? Given the company’s strong track record of growth and China’s continued economic expansion, it seems likely that Baozun will continue to thrive in the years to come.
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