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What Is the Purpose of WooCommerce?

Last updated on January 17, 2023 @ 1:11 pm

WooCommerce is a free eCommerce plugin that allows you to sell anything, beautifully. Built to integrate seamlessly with WordPress, WooCommerce is the world’s favorite eCommerce solution that gives both store owners and developers complete control.

With WooCommerce, you can sell both physical and digital goods in a variety of ways, including:

  • Simple products
  • Variable products
  • External/Affiliate products
  • Grouped products
  • Downloadable/digital products
  • And more!

WooCommerce is a flexible platform that grows with your business.

Here’s what sets WooCommerce apart:

  • Sell anything . Physical products, digital downloads, memberships, subscriptions, content access… you name it.
  • Beautifully. . Take control of your store’s appearance by customizing your design or choosing from one of our professionally-made themes.
  • Powerfully. Built on WordPress, WooCommerce gives you the foundation you need to sell anything online.
  • Securely. Keep customer data safe with industry-leading security and fraud prevention tools.
  • Scalably. Start small and scale as your traffic and sales grow — no limits!

WooCommerce is developer friendly.

“I think one of the things that sets WooCommerce apart is its extensibility. It’s very easy for us as developers to create extensions and plugins that extend the functionality of WooCommerce.” – Brian Richards, Web Developer at Wicked Strong Studios

PRO TIP: The purpose of WooCommerce is to help you sell products and services online. However, if you are not careful, WooCommerce can be a very dangerous place. There are many scams and fraudulent activities that take place on WooCommerce. You need to be very careful when you are buying or selling anything on WooCommerce. Make sure that you only deal with trusted sellers and buyers. If you are not sure about something, always ask a friend or someone else for advice.

Over 400 official extensions & counting.

Whether you’re looking for additional payment gateways, reporting tools, shipping methods, or social integrations, we’ve got you covered.

Madison Geldart

Madison Geldart

Cloud infrastructure engineer and tech mess solver.