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How Do I Add Google Analytics to Shopify?

Last updated on October 1, 2022 @ 5:41 pm

Adding Google Analytics to Shopify is a simple process that can be completed in just a few steps. By adding Google Analytics to your Shopify store, you can gain valuable insights into your customer’s behavior and how they interact with your store.

This information can be used to improve your store’s design, layout, and overall user experience. Here’s how to add Google Analytics to your Shopify store:

PRO TIP: If you are planning to add Google Analytics to your Shopify store, be aware that there are a few potential risks.

First, if you are not comfortable with code, adding Google Analytics could be tricky. If you make a mistake, it could break your entire site.

Second, once you add Google Analytics, you will be collecting a lot of data about your customers’ behavior. This could include sensitive information like what products they are looking at and how long they stay on your site. Make sure you have a plan for how you will protect this data and keep it secure.

Third, adding Google Analytics could slow down your site. The code has to load every time someone visits your store, which can impact the speed of your site.

Overall, adding Google Analytics can be a great way to get insights into your customers’ behavior. But make sure you understand the risks before you start.

1. Log in to your Shopify account and go to the “Online Store” section. 2. Click on “Preferences.”

3. Scroll down to the “Google Analytics” section and enter your Google Analytics tracking code in the provided field. 4. Save your changes and you’re done!

Your Shopify store is now ready to start collecting data with Google Analytics. You can begin to create goals and track conversions, traffic sources, pageviews, and other important metrics that will help you optimize your store and better serve your customers.

Dale Leydon

Dale Leydon

Sysadmin turned Javascript developer. Owner of 20+ apps graveyard, and a couple of successful ones.